Interview with Search Engine Guide’s Diane Aull

by | Dec 13, 2018 | Best Business Helps | 0 comments

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Interview with Search Engine Guide’s Diane Aull

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Ok, so she’s not “our” Diane Aull as much as she’s Acroprint and Nine Yards’ Diane Aull, but she is a regular writer and forum moderator here. Liana Evans has an entertaining (and information packed) interview with Diane over at Search Marketing Gurus this week as part of her Women of Internet Marketing Wednesday series.

One of the most interesting segments was Diane’s perspective on working as both an in-house search marketer and as a SEM consultant.

You can also hear her perspective on the paid link debate, on SEO verses PPC and what advice she’d offer up to women looking to enter the industry.

Beyond that, there are some juicy tidbits about how she got her forum nickname (Torka), who her search dream team is and whether she’d pick Robert Clough, Stoney deGeyter or Matt Bailey. (My personal vote is Robert, but only because it’s his birthday today and he’s now old and needs to feel special.)

Jennifer Laycock is the Editor of Search Engine Guide, the Social Media Faculty Chair for MarketMotive and offers small business social media strategy & consulting. Jennifer enjoys the challenge of finding unique and creative ways to connect with consumers without spending a fortune in marketing dollars. Though she now prefers to work with small businesses, Jennifer’s clients have included companies like Verizon, American Greetings and Highlights for Children.

Aww, shucks! I’m blushing.

Thanks, Jenn! It has been interesting watching (and participating in) the evolution of the industry from both sides of the fence, so to speak.

I don’t know how “juicy” those tidbits *really* are, but it was a fun interview to do. Big cudos to Li Evans for all her hard work in putting together this series!

I admit, I have not been on this webpage in a long time… however it was another joy to see It is such an important topic and ignored by so many, even professionals. I thank you to help making people more aware of possible issues.
Great stuff as usual….

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