Letter to the Chief Executive
Publication Date: October 01, 2002
Beyond the recent accounting scandals, something is wrong with the way most companies are managed today. That’s the message of this fictional letter from a board member to a CEO, written by Joseph Fuller, CEO of the strategy consulting firm Monitor Group. The letter highlights the challenges and complexities of running a business in today’s uncertain environment. The letter addresses a single CEO and company, yet it is intended to speak to executives and boards everywhere: “It wasn’t the recession that caused us to make 3 acquisitions in 2 years at very, very high prices; the need to fuel [unreasonable] growth did. Nor was it the recession that caused us to expand our capacity in anticipation of gaining market share; rather, it was our own overly optimistic sales forecasts that led us to that decision. Where did those forecasts originate? From line managers trying to fulfill profit goals that we created after meeting with the analysts. The root cause of many of the problems that became apparent in the last 24 months lies not with the economy, not with September 11, and not with the dot-com bubble. Rather, it lies with that willingness to be led by outside forces–indeed, our own lack of conviction about setting a course.” Restoring sound, strategic decision making–thinking that looks beyond tomorrow’s analyst reports–will go a long way toward keeping those outside forces at bay, according to Fuller.
Pages: 6
To download this product after your purchase, simply sign-in to hbr.org and visit the “Purchases” area of your account.
Educators: Register as a Premium Educator at
hbsp.harvard.edu
, plan a course, and save your students up to 50% with your academic discount.
Students: Tell your instructors about the savings at
hbsp.harvard.edu.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order.
When you place your first order on HBR.org and enter your credit card information and shipping address, ‘Speed-Pay’ ordering is enabled. ‘Speed-Pay’ is a service that saves the credit card details from your most recent purchase and allows you to re-use that card for future purchases. If you click the Speed-Pay button on any product detail page, your order will be charged to the most recent credit card information attached to your account and shipped (if applicable) to the last address we have on file for you. For more details
Educators: Register as a Premium Educator at hbsp.harvard.edu, plan a course, and save your students up to 50% with your academic discount.
Students: Tell your instructors about the savings at hbsp.harvard.edu.
Note: Quantity pricing discounts will be reflected at Checkout, prior to submitting your order. If you need to make additional copies to distribute, please purchase copyright permission.
Ebook: A digital book provided in three formats (PDF, ePub, and Mobi) for the price of one. Accessible within “My Library” upon purchase.
Hardcopy, paperback, softbound, magazine: Physical copy shipped from our warehouse to your requested shipping location.
PDF: PDF digital file. Accessible within “My Library” upon purchase.
Bundle: A themed collection containing two or more items at a special savings.
Note: Some of our products are available in other languages besides English, for example a “Spanish PDF” format means you will receive a PDF in the Spanish language.
A security code is added protection against credit card fraud. It is a 3 or 4 digit number appearing on the front or back of your credit card. See examples below.
Visa and Mastercard
The security code has 3 digits and appears on the BACK of the card in the signature panel.
American Express
The Card Identification Number (CID/4DBC) is a four-digit, non-embossed (flat) number that is printed on every American Express Card.
The CID/4DBC is ALWAYS located ABOVE the embossed (raised) account number on the face of the card. In some instances, the CID/4DBC is located on the left side of the card, but is always above the account number. Some cards have a four-digit number embossed below the account number, but this is not the CID/4DBC
If you have a promotion code, please enter it below. This promotion code field is case sensitive so please type all capital letters.
This product is intended for individual use only. To learn more about volume discounts for organizations and license opportunities for consultants, contact Lindsey.Dietrich@harvardbusiness.org.
Unable to locate your subscription account #?
Click here
Letter to the Chief Executive
Research & References of Letter to the Chief Executive|A&C Accounting And Tax Services
Source
From Admin and Read More here.
A note for you if you pursue CPA licence, KEEP PRACTICE with the MANY WONDER HELPS I showed you. Make sure to check your works after solving simulations. If a Cashflow statement or your consolidation statement is balanced, you know you pass right after sitting for the exams. I hope my information are great and helpful. Implement them. They worked for me. Hey.... turn gray hair to black also guys. Do not forget HEALTH?
Competency Development might be the number 1 fundamental and significant element of realizing authentic accomplishment in almost all procedures as anyone discovered in the culture and in World-wide. For that reason happy to explore together with everyone in the soon after concerning what effective Competence Progression is;.
the correct way or what strategies we work to get desires and finally one will probably deliver the results with what individual really loves to undertake just about every single day pertaining to a total your life. Is it so fantastic if you are effective to cultivate effectively and uncover good results in what exactly you believed, aimed for, disciplined and did wonders very hard just about every single day and unquestionably you turn into a CPA, Attorney, an owner of a good sized manufacturer or possibly even a health practitioner who can really make contributions wonderful support and values to many people, who many, any society and network without doubt esteemed and respected. I can's imagine I can support others to be top expert level exactly who will make contributions serious answers and elimination values to society and communities nowadays. How completely happy are you if you turned out to be one such as so with your private name on the headline? I get arrived at SUCCESS and defeat most of the difficult locations which is passing the CPA examinations to be CPA. Furthermore, we will also take care of what are the downfalls, or various other concerns that could possibly be on a person's manner and the way in which I have privately experienced them and will probably demonstrate you tips on how to address them.
0 Comments
Trackbacks/Pingbacks