Googe Up, Yahoo and MSN Down in October

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Googe Up, Yahoo and MSN Down in October

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comScore recently released its Search Engine rankings for the month of October 2007 in the US and the results favor Google which is up 1.5% from last month.  Both Microsoft and Yahoo showed decreases in search market share while ASK held steady at 4.7%.
 

comScore Core Search Report*
October 2007
Total U.S. – Home/Work/University Locations
Source: comScore qSearch 2.0

Core Search Entity

Share of Searches (%)

Sep – 07

Oct -07

Point Change Oct-07 vs. Sep-07

Total Core Search

100.0%

100.0%

0.0

Google Sites

57.0%

58.5%

1.5

Yahoo! Sites

23.7%

22.9%

-0.8

Microsoft Sites

10.3%

9.7%

-0.6

Ask Network

4.7%

4.7%

0.0

Time Warner Network

4.3%

4.2%

-0.1

* Based on the five major search engines including partner searches and cross-channel searches. Searches for mapping, local directory, and user-generated video sites that are not on the core domain of the five search engines are not included in the core search numbers.

 

October U.S. Expanded Search Rankings

In the October 2007 analysis of the Top 50 properties worldwide where search activity is observed, Google Sites led the pack with approximately 7.5 billion searches. Yahoo! Sites ranked second with nearly 2.6 billion searches, followed by Microsoft Sites (1 billion), Time Warner Network (905 million) and Ask Network (493 million). Ask.com saw particularly strong growth, gaining nearly 23 percent in search query volume versus September, while Facebook.com entered the ranking at number 9 with 152 million searches.

 

comScore Expanded Search Query Report
October 2007
Total U.S. – Home/Work/University Locations
Source: comScore qSearch 2.0

 

Expanded Search Entity

Search Queries (MM)

Sep-07

Oct-07

Percent Change Oct-07 vs. Sep-07

Total Expanded Search

13,018

14,457

11.1%

Google Sites

6,593

7,468

13.3%

     Google

5,388

6,184

14.8%

     YouTube/All Other

1,205

1,284

6.5%

Yahoo! Sites

2,381

2,577

8.2%

     Yahoo!

2,346

2,538

8.2%

     All Other

35

39

11.4%

Microsoft Sites

999

1,044

4.5%

     MSN-Windows Live

966

1,007

4.2%

     Microsoft/All Other

33

37

12.1%

Time Warner Network

843

905

7.4%

     AOL

397

433

9.1%

     Mapquest/All Other

446

472

5.8%

Ask Network

445

493

10.8%

     Ask.com

226

277

22.6%

     MyWebSearch.com/ All Other

219

216

-1.4%

Fox Interactive Media

492

483

-1.8%

     MySpace

483

475

-1.7%

     All Other

9

8

-11.1%

eBay

445

472

6.1%

Craigslist.org

197

214

8.6%

Facebook.com

N/A

152

N/A

Amazon Sites

138

Manoj has been in the Digital marketing industry for over 10 years with experience at some of Canada’s largest companies: WestJet and Shaw Communications. Manoj first started in the search marketing industry with Enquiro Search Solutions, where he spearheaded web analytics, SEO Training and the development of cutting edge search marketing solutions for clients. Manoj is also an entrepreneur in the Mobile and Local Deals space.

Manoj is a Professional Speaker having participated at events such as Web Analytics Congress (Amsterdam), Emetrics, Web Analytics Xchange, WebTrends Engage, Internet Marketing Conference, Social Media Innovation Summit and Search Engine Strategies. He has also contributed to several leading online publications such as: Search Engine Land, Marketing Pilgrim, WebProNews, Search Engine Guide and the Web Analytics Assocation.

He founded and successfully sold Web Analytics World (a top 100 Digital Marketing Blog – http://adage.com/power150) and was voted #39th Most Influential Digital Marketer in North America – 2009 (see: www.Invesp.net)

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Googe Up, Yahoo and MSN Down in October
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